Varsity Ford recognizes those who go above and beyond to serve the Ann Arbor area. That’s why we developed our First Responder Appreciation Program, which offers up to $500 in Bonus Cash towards the purchase of a new Ford vehicle. Learn more about how our First Responder Appreciation Program can help you save, and see if you qualify!
How to Register
If you’re in the Ann Arbor area and want to receive some First Responder Appreciation Bonus Cash, click “Sign In” on the button below.
You can receive discounts, cashback, and many more exclusive offers while shopping online by verifying your eligibility with ID.me. For other questions about how to register, be sure to reach out to our finance center.
Who Qualifies for the First Responder Appreciation Program?
Are you eligible to receive First Responder Appreciation Bonus Cash? If you meet any of the following requirements, you can receive up to $500 off of your next Ford from our Ann Arbor location:
Occupations That Qualify:
Police Officer
Sheriff/Sheriff's Deputy
Correctional Officer
State Trooper
Federal Law Enforcement Officer (Example: Customs, Homeland and Security, etc.)
Career Firefighter
Volunteer Firefighter
EMT
Paramedic
Occupations That Don’t Qualify:
911 Dispatcher
Registered Nurse
Ski Patrol - unless you have a current EMT license
CERT Team members (Community Emergency Response Team)
VIPS - Volunteers in Police Service
Search and Rescue
Emergency Management Volunteers
If you’re still not sure whether you qualify, reach out to us online, call us at 833-390-7531 or visit us in Ann Arbor to speak with us in person. We look forward to helping you save on your next Ford, and don’t forget to ask us about our other new vehicle specials!
